Let's fight SPAM - forward message to 7726, don't delete!

Let’s fight SPAM

Every major carrier in the U.S. participates in a program to reduce spam. When you receive a message that you believe is spam, DON’T delete it. Forward it to SPAM (7726) and you will receive a reply back from the carrier asking you to respond with the number or email address from which it was sent.

Once you forward it to your carrier they will share the information about it with other carriers in a spam “pool” so that, once verified as spam, that sending address is blocked on all carriers.

Keep in mind that this doesn’t stop the spammer but it certainly does slow them down. Spammers will use 10-digit numbers so that their messages look like they come from a person, not a machine. Those numbers are cheap to obtain and use but should never be used by a commercial enterprise to send messages. That’s what “short codes” are for. See this animated video to learn more about short codes:

Text Messaging Services – How SMS Short Codes Work:

Same with email addresses – they should never be used to send commercial text messages, although they sometimes are. US carriers have strict policies against email SMS being used for bulk sending of commercial messages and the fine for doing that can be up to $1500 per message sent. Send one message to 1000 people and that could be $1500 X 1000. Short codes are designed for true interoperability amongst carriers, fast throughput (my company’s is 100 messages per second), delivery reporting and error diagnosis. Neither 10-digit numbers or text-via-email – both typically used for spam – can do that.

TextPower never sends SPAM. We made it a hard and fast rule. We don’t allow sending to lists without opt-ins unless it’s for informational or emergency purposes as stipulated by TCPA. Please refer to this link for a full independent expert analysis from Arent Fox LLCP: http://www.textpower.com/Documentation/TextPower-CustomerDocumentation-PDF/TCPA-and-Opt-ins-Clarification.pdf

Here’s a video of Mike Hazzard, an attorney at Arent Fox LLP explaining how TCPA applies to the Utility Industry: